Soft Power
Public business diplomacy: Navigating the interconnected and fragmented global landscape
In the current geopolitical system, transitioning from a unipolar to a multipolar world, an irony confronts us all on the one hand, a rapidly interconnected and digitally transformed world, on...
- Author Vinita Sethi
- Date July 19, 2024
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Business leaders, film stars and tech innovators meet at Ideas for India 2024
ACROSS ENGLAND, 6 July: India Week 2024 concluded with its centrepiece black-tie Celebration Dinner that brought together business leaders, film, music and TV stars, as well as tech and community...
- Author Bridge India
- Date July 14, 2024
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Bridge India partners with JLF London, which bring its signature power-packed literary discourse to the city
Bridge India is delighted to be a Partner for JLF London at the British Library, organised by Teamwork Arts. The event will take from 7th to 9th June 2024. The...
- Author bridgeInDiA
- Date May 21, 2024
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My Discovery of a ‘Victorian Sword’ in a Sleepy Hamlet of Jammu and its Connection to Gilgit’s History
Its monsoons and my ancestral mountains are overflowing with water. Green forests stare glaringly at the cloudy sky as I make my way riding pillion with my father to Rampur-Rasool,...
- Author Venus Upadhayaya
- Date September 19, 2022
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Is My Jammu Village Standing on a Civilisational Catchment?
People of the mountains in my region haven’t preserved history in the written form the way the modern world does. But somewhere embedded in the cultural beliefs there are things...
- Author Venus Upadhayaya
- Date August 14, 2022
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Small Piece of a Family’s History Could be Missing Chunk in Kashmir’s Puzzle
There was an ancient route from Kashmir to Haridwar traversing through the shivalik ranges of Jammu that brought traders, seekers and invaders to India. Haridwar is a pilgrimage town of...
- Author Venus Upadhayaya
- Date July 23, 2022
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Open letter to the Prime Minister regarding religious freedom in India
To: The honourable Prime Ministers of the UK and India We write to you today as members and representatives of Indian diaspora civil society organisations and, most importantly as British...
- Author Bridge India
- Date February 18, 2022
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The rise of India as a global soft power
India is an enlightened nation with a vibrant soft power inheritance. The country is vividly conscious of the weight of its cultural engagement and requires putting in little more effort...
- Author Preethi Amaresh
- Date August 6, 2021
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India’s parliament sees women leaders championing the politics of equality
The citizens of the Indian sub-continent saw a new dawn in 2019 when India had a 14% representation of women in Parliament, a welcome and much needed growth. The steady...
- Author Mayuri Purkayastha
- Date July 9, 2021
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